Nintendo U.S. Boss Says Gamers Are Never Satisfied


According to Nintendo Of America’s Reggie Fils-Aime, gamers are a bunch who always want more, and even when you give them more, their thirst is never quenched. He says it’s “insatiable”.

That’s what Fils-Aime told Kotaku, something he says is actually encouraging but at the same time disturbing.

“One of the things that, on one hand, I love and, on the other hand, that troubles me tremendously about not only our fanbase but about the gaming community at large is that, whenever you share information, the perspective is, ‘Thank you, but I want more.’ ‘Thank you, but give me more.’ I mean, it is insatiable,” he said.

“And so for years this community has been asking, ‘Where’s Pikmin?’ ‘Where’s Pikmin?’ ‘Where’s Pikmin?’ We give them Pikmin. And then they say, ‘What else?’ For years, this community have said, ‘Damnit Reggie, when you launch, you better launch with a Mario game.’ So we launch with a Mario game, and they say, ‘So what’s more?’

I have heard people say, ‘You know, you’ve got these fantastic franchises, beyond what you’re doing in Smash Bros., isn’t there a way to leverage all these franchises?’ So we create Nintendo Land and they say, ‘Ho-hum, give me more.’ So it’s an interesting challenge.”

To that end, Fils-Aime said gamers sometimes don’t know what they want until they experience it, using Wii Fit as a perfect example to expound on his belief.

“It’s a phenomenon,” he said, “and so I would argue that the gaming community actually is unable to differentiate between a phenomenon and something that is ‘ho-hum.’ [That is] Until they play it. Until they experience it. Until their friends and their non-gaming associates say, ‘Hey, have you seen X?’”

Nintendo’s latest console, Wii U, sees a release later this year. The company said it’s working with third-party partners to bring a myriad of great experiences to the console, including Assassin’s Creed III, Black Ops 2, Darksiders II, Aliens: Colonial Marines and much more.

You Might Also Like


  • Facebook
  • Twitter
  • Myspace
  • Google Buzz
  • Reddit
  • Stumnleupon
  • Delicious
  • Digg
  • Technorati
Author: Ernice Gilbert View all posts by
Ernice Gilbert here. Founder and Editor-In-Chief of Gamesthirst. Thanks for stopping by, make yourself at home!

3 Comments on "Nintendo U.S. Boss Says Gamers Are Never Satisfied"

  1. CaribbeanCLANK June 24, 2012 at 8:34 am -

    he is right….gamers today are never satisfied.

  2. Ghost250 June 24, 2012 at 2:00 pm -

    how can gamers be satisfied when these companies make stupid decisions.

  3. nick June 25, 2012 at 5:36 am -

    dude, really?
    oh please!
    of course people are going to say what else when you turn up to E3 the industries biggest event, reveal your next console, and all you have to show is pikmin and the same mario game weve been getting for decades!
    so of course were going to be saying what else?
    if you were to reveal a new metroid, a new zelda and a new red steel, and of course super mario galaxy 3, than people certainly would not be asking what else!
    hell, they spent more time showing off third party games than they did first party!
    so of course people are going to say what else!
    god, its the PSP all over again!!!!!!!!!!
    gotta love it how manufactures release a product with such little internal support and it sells poorly, so they come out and say yea ok we understand we need to support them better we will do so next time.
    next time comes and hey here they are making the exact same mistakes all over again!

Leave A Response

You must be logged in to post a comment.