Wednesday, June 5, 2013
Robert Bowling Founds New Studio, Names It Robotoki

Robert Bowling Founds New Studio, Names It Robotoki

Many thought Robert Bowling was headed to Respawn Entertainment when he abruptly left Infinity Ward, but the ambitious industry man had other plans, and has today announced he’s founded a new studio. It’s called Robotoki, and it’ll be dedicated to creating games for consoles, tablets, smartphones and PC.

“[Robotoki] will focus creating a universe first, experiences second, and game mechanics last” so that i can produce “experiences that transcend platforms and genres and allow our players to connect to our world, their characters, and gameplay via any medium,” Bowling told GameInfomer.

“However, how they experience the world is unique to their device. The mobile / tablet experience should not mimic the console or PC experience, it should be additive to it, not supplemental. Allowing them to support their console and PC experience, continue their progression, but by experiencing the world in a meaningful and unique way,” he explained.

Adding: “Our focus is creating an experience that is no longer strictly single player, strictly co-op, or strictly multiplayer, but adapting the strengths of each of these into a unique experience that is fueled by the actions and contributions in each.”

Bowling said the new company will be independently funded and won’t compromise on this premise because he foresees “an environment where the creative vision holders held complete control over their work and could guide and maintain it from concept to execution.”

Bowling left Activision on March 27th, 2012, without warning: “Today, I resign from my position as Creative Strategist of Call of Duty, as a lead of Infinity Ward, and as an employee of Activision,” he’d said via twitter.

Robotoki is now hiring.

About Ernice Gilbert

Ernice Gilbert here. Founder and Editor-In-Chief of Gamesthirst. Thanks for stopping by, make yourself at home!
  • nick

    i cant see this going too well.
    how can a PR guy create and run a whole development studio!?

  • Ernice Gilbert

    Well I’m surely rooting for him!

  • MaXfReZa

    @Nick great point… however, I’m sure he’ll attract the talent needed to pull it off.

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