Games Thirst – Amazing Life
It seems as if the games media are already focused on the next generation of consoles, with a new PS4/720 rumor hitting every other day, but Sony’s not listening to the noise, the firm’s still dead-set on PS3, and according to Sony Computer Entertainment Europe president and CEO Jim Ryan, PS3′s just getting going.
That’s what the executive told Videogamer recently, as he hopes to sell 13 million PS3s this fiscal year.
“I can only speak to what we said, and the messaging there, which was very game-centric, was very carefully thought about, and really seeks to convey the point that the PS3 in many ways is only just getting going,” Ryan said. “It’s a big, complicated, powerful machine. It’s taken developers – our own developers, our own studios – a little time to get to grips with it, but I think you saw the fruits of that [at the keynote].”
The big games on display at Sony’s presser included: Naughty Dog’s The Last of Us, Quantic Dream’s Beyond: Two Souls and Sony Santa Monica’s God of War: Ascension, all of which got the crowed excited.
“Some of that stuff was really exciting, I felt personally,” Ryan added. “I sat right at the back so I could judge the mood of the room, and it was apparent to me that that mood was largely shared. I think the true capabilities of the PS3 as a gaming platform are just starting to become apparent to everyone.”
So what of PS4? Nothing, apparently. The firm’s completely focused on PS3.
“We’re really just focusing on PS3 right now. We’ve got a target, which is a matter of public record, of 13 million units to sell this fiscal year. It’s pretty demanding, but given the software that was on display we’ve got a pretty good crack at that. I’m given demanding, aggressive numbers to meet, and that’s what I’m focussed on right now. I think [SCE Worldwide Studios president] Shuhei Yoshida’s team has given me the tools to do that.”
