No wonder the company deemed the game’s first month sales, standing at 3.4 million units, as a failure.
Square-Enix has revealed that its internal sales expectations for Tomb Raider was 5-6 million units in the first month, and even that number represents just “80-90 per cent” of what the publisher thought was the game’s real sales potential.
So obviously, based on SE’s lofty expectations, their initial reaction is justified. Not that it’s right, but it now makes sense why they’d be disappointed.
Said Square Enix said in a new financial statement:
We put a considerable amount of effort in polishing and perfecting the game content for these titles, receiving extremely high Metacritic scores.
However, we were very disappointed to see that the high scores did not translate to actual sales performance, which is where we see the substantial variance in operation profit/loss against the forecast.
No disrespect, Square-Enix, but something’s wrong with your upper echelon. Six Million units in one month is a very, very high sales figure – and very few games achieve it. Selling 3.4 million units in lifetime sales, like I’ve already said elsewhere, is a pipe dream for MOST games, far less in one month. Crystal Dynamics should be proud of what they’ve accomplished.