Wednesday, July 16, 2014
New Strategy Analytics Survey Finds PS4 Has 50 Percent Lead Over Xbox One

New Strategy Analytics Survey Finds PS4 Has 50 Percent Lead Over Xbox One

More and more positive news keep floating the way of Sony, as a new survey from the pros at Strategy Analytics has given even more evidence of a trend that’s seems to favor PS4 heavily. The survey found that PS4 has a 50 percent lead over Xbox One.

“Our survey suggests that consumers believe the PS4 will win the early phase of the next generation console war,” says Jia Wu, Director, Connected Home Devices (CHD). “Sony’s performance at E3 was widely accepted as superior to Microsoft’s, and the survey evidence suggests this has already fed through to the wider consumer market.”

The report notes that the PS4 leads in both the US and Europe, in spite of the fact that Xbox 360 currently has a lead over the PS3 in the US. In the key 20-35 age group nearly 30 percent of respondents are very or somewhat likely to buy a PS4 compared to under 20 percent for Xbox One.

Methodology: Strategy Analytics conducted an online survey, the ConsumerMetrix Survey fielded in June 2013. The sample consisted of n=2062 individuals in the US and n=4118 in Europe ages 15-74. Strategy Analytics weighted the data by country, age, gender and internet use to represent the US and European populations of internet users, respectively.

Thanks, PRNewsWire.

About Ernice Gilbert

Ernice Gilbert here. Founder and Editor-In-Chief of Gamesthirst. Thanks for stopping by, make yourself at home!
  • Gambit

    Where the Xbots at?