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Nintendo Should Have Marketed Wii Better, Says Iwata

by Ernice Gilbert on April 26th, 2011, under Hot, News, Nintendo

Nintendo boss Satoru Iwata has come clean about how he feels concerning the marketing of their flagship console dubbed Wii, expressing regret over the matter, saying Nintendo should have done a better job from the start.

That’s what Iwata said in an investors and analysts conference, (thanks, Reuters) adding the firm will not make the same mistake with the 3DS.

“I now regret that we didn’t tie up with someone outside the company to market the Wii,” he said at the conference.

“If we had done that, the fate of the Wii might have been different.

“Now I am aware that we should not rely too much on ourselves. You will see what I mean by this when we market the 3DS and the Wii in the future.”

The company saw its biggest drop in profits this quarter, with profits dropping a terrifying 66% in FY2010, even as 3DS sales hit 3.61 million.

Via MTV.

One Comment

  1. Wed, 27th Apr 2011 at 4:24 am

    I cAnt turn the tv on, leave the house, or open my eyes for that matter without seeing a Wii add!

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