It’s sold out, they claim, both of them, speaking of the PS Move and Xbox 360 Kinect. The two giants, Microsoft and Sony would love you to believe just that, so there could be this feeling that the motion control devices are in extremely high demand.
But is that always the case? Are Move and Kinect hard to find? No, and according to Wedbush Morgan Securities analyst Michael Pachter, “that usually works to spur demand.”
“I think both companies would very much like for consumers to believe that their devices are highly sought after and difficult to obtain,” he said. “That usually works to spur demand.”
“Sony shipped 2.5 million units in the US and Europe, and their sales are nowhere near that level, so I’m not sure how they can reconcile the fact that units shipped far exceed units sold.”
Pachter spoke more kindly about Kinect:
“I do think that Microsoft is managing supply a bit better, and keeping standalone Kinect supply tight to make sure that there is a steady supply through Christmas.
They’ve shipped a lot of console bundles to ensure that the eBay price doesn’t get above $300 for the standalone unit, but supply of the standalone remains tight.
Sony is trying the same strategy as Microsoft with Kinect, making sure that there are plenty of bundles, but controlling supply of the standalone controllers.”
just PR BS!
move and kinect are not sold out, well at least not here.
was at merrylands last week and Kmart, target, EB, game, bigW, JBHIFI all had a whole shelf just of kinect and move bundles!
than theres the console and kit bundles on top of those.
was in parra today same story, actually worse EBs back storage area where they keep the games that are not released yet is full of move and kinect boxes!
Of course they’re not, but don’t expect MS and Sony to tell you any different.
sigh.
what happened to the days where false advertisement was illegal?
Long gone my friend, long gone.