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Bulletstorm Could Have Gears-Like Sales Says EA

by Ernice Gilbert on September 13th, 2010, under EA Partners, Epic Games, Hot, News, People Can Fly

Not many new IPs come out and shine the first time around. First, most gamers wouldn’t have heard of it, and even if they did, some rather stay in their comfort zone: “I’ll play what I know,” they say.

That’s why it’s rare developers create new IPs, because they know how expensive it is to first, spend millions to develop the game, then spend even more to get the word out, and finally wait with fingers crossed to see if it’s well received.

Bulletstorm’s a new IP being developed by People Can Fly, with much needed aid from the professionals at Epic Games. It’s a first person shooter, unlike Gears of War, because, according to Cliff Bleszinski, they didn’t want a Gears clone.

Everything we’ve seen thus far shows promises, and according to EA Partners boss, David DeMartini, the upcoming title, even if it’s a fresh IP, could have Gears of War-like sales.

“It’s (a) new IP, so let’s hang that around its shoulders if you will. But it’s a great game,” he told Eurogamer recently.

Adding: “Let’s not call it Call of Duty or Medal of Honor massive, where I’m thinking Call of Duty maybe 15 million units, Medal of Honor maybe seven. It could be very much like Gears.”

I’m not doubting the man, because from what we’ve seen, Bulletstorm definitely’s a shooter you’d do good to pay attention to.

Buy it on February 22nd for PS3 and Xbox 360.

Video Thirst:

The guns are big, the bosses are huge, the world is expansive as it is explosive. And the boss you’re about see is nothing easy. Heckaton’s the name.

It’s the Gamescom demo released some time back, quench it.

4 Comments

  1. Tue, 14th Sep 2010 at 4:22 am

    theres no way it will sell as much as gears!
    its looking like a sweet game but 1 its not looking as good as gears and 2 its a new IP and 3 people can fly dont have the fanbase epic does!
    it will sell well, but it wont sell in the gears teritory.
    i mean gears 2 sold 2M units in its first 3 days if i remember right!
    ill dye my hair pink, eat nothing but veggies, and wear a too too singing the national anthem in front of 80K people at next years NRL grand final if bulletstorm sells 2M units in its first 3 days!!!!

  2. Tue, 14th Sep 2010 at 5:57 am

    “ill dye my hair pink, eat nothing but veggies, and wear a too too singing the national anthem in front of 80K people at next years NRL grand final if bulletstorm sells 2M units in its first 3 days!!!!”Statement of the week! I will remember that

  3. Tue, 14th Sep 2010 at 9:42 am

    lol, thanks ernice i can always rely on you to make me humiliate myself cant i?
    ;)

  4. Tue, 14th Sep 2010 at 10:08 am

    Haha, that one was a classic : )

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